The SEO Bible

The Advanced match type in Yahoo Sponsored Search screen lets you reach more prospects searching for what you sell, without needing to come up with more keywords.
The Advanced match type is a matching feature of the Sponsored Search product that includes your listings in relevant search results, even when they aren’t exact […]

I was just notified by Yahoo that the Sponsored Search is changing. Of course it affects the people who advertise in the US market only, for now. These new features will be rolled out in phases in other countries and regions.
So what’s new with Sponsored Search at Yahoo. Plenty!
The biggest change is that instead of […]